'White hot property' is a term often used in the property industry to describe a second hand property sold on behalf a housing developer or a financial institution. What sets them apart from usual home sales is their realistic sale price and the absence of any sales chains.
Where do white hot properties come from?
White hot properties come from two sources - property developers and lending institutions. When a buyer purchases a new home from a developer, their existing property is often used as part-payment through a part-exchange scheme, leaving the developer with the buyer's old property after the transaction has been completed. Building Societies and other Mortgage Lenders acquire property through repossession, prepossession and probate transactions.
Through our close relationship with our parent company, movewithus, we work with developers and lenders to sell these properties.
Why are they attractive to buyers?
White hot properties are particularly attractive for the following reasons:
- Priced realistically, they represent some of the best deals on the market.
- The uncertainty of property chains is eliminated as the buyer is purchasing directly from a financial institution, not another home-mover.
- They often come with fantastic additional incentives such as stamp duty paid or discounted legal fees.